Your business site may look great, but how much is it really contributing to your end goal? Just as with any aspect of your business, it’s important to measure your website’s performance. How many leads is it generating, how many sales does it drive, how is it performing on the search engines? Let’s dig even deeper – how can you make your website better? How can you get it to generate more leads and drive more sales? What content are your visitors liking, what content are they moving away from, where are they clicking, where are they coming from and where do they go?

Here at Techalite Web Consulting I can help you measure, track, and analyse all this and more. Whether you’re interested in a one-off report of your website’s performance or are looking for a comprehensive service tracking and reporting on how your site is performing over time, I can help.

Track the following aspects of your site, among other statistics:

• Recurring visitor statistics sent straight to your inbox
• Recurring search ranking reports emailed to you
• Analysis of your competition
• Tracking contact form conversions
• Tracking the most and least popular pages on your site
• Reporting on how long people stay on your site
• Find out where visitors come from and what pages they land on
• Tracking and reporting the impact of new marketing strategies

However, just having this data available often isn’t enough – you need to know what you can do to improve and get what you want out of your website. This is why Techalite will review your site on a regular basis and provide tips and methods to improve your website’s performance.

To find out more about Techalite’s site performance analysis services, email me at liza@techalite.com.au or fill out the form on the Contact page.