Google has recently announced a somewhat unfortunate decision that will affect our ability to track referring organic keywords which visitors use to get to a website through Google Analytics and other traffic tracking software. Fortunately for the panicked Australian webmasters who have been emailing me about this change, this does not affect us yet. For [...]
Google is in the process of a metamorphosis – from UI to new features, our favorite search engine is evolving. Whether that evolution is for the better or worse has yet to be seen. With the announcement of Google+, as covered on my personal blog, the shroud has been lifted on Google’s new direction. We’ve [...]
The Techalite blog is long overdue for an update and what better topic than Google’s, Bing’s, and Yahoo’s new Schema.org microdata initiative? I won’t be getting into the Schema.org vs RDFa debate here. Suffice to say that I support the search engines’ Schema.org initiative. What is Schema.org microdata, anyway? Schema.org is a set of HTML [...]
There seems to be a general consensus among people who aren’t really familiar with the relationship between Google and SEO professionals that SEO is somehow cheating the system, that Google hates SEO, or that SEO is “evil”. On the contrary, white-hat SEO professionals and Google work well together in a symbiotic relationship of sorts. Google [...]
